Learn From Josh
Make art. Get paid.
Illustration is most people's hobby. But it's a business that can get you paid too. Join my course to learn how. Four live sessions with me, Josh Ariza, on finding the projects that pay. You can earn a living from your art, and I'll show you how. For artists, illustrators and designers.
Real lessons from real projects
Nobody taught me the business side of art. I learned pricing, pitching and licensing over a 20-year career in art and design. I learned from some of the best, and I took some lumps along the way. This course is for all levels of design and illustration.
Four weeks. Four sessions.

The projects that pay
A speed run of the industries that hire artists, and how to prepare yourself to get hired.
- Apparel and headwear
- Branding and identity
- Packaging design
- UX assets and icon suites
- Editorial and lifestyle illustration

Idea making
My creative process from start to finish, and how to deliver work clients can actually use.
- Art direction, mood boards and tear sheets
- Sketching simple, unfinished ideas
- Execution and polish
- The right file for the right job

Finding & pitching clients
How to get in front of the right people, set your price and close the deal.
- What makes a portfolio great
- Leads from IG, LinkedIn and cold email
- Pitch decks and sales tools
- Setting your rates
- How to talk, what to share, how to close

Diversifying your revenue
One piece of art, multiple paychecks. How to get paid beyond the client fee.
- Licensing: let others sell for you
- Selling direct to consumer
- Building income that keeps working
What you get
Live sessions
Four 1-hour sessions over video, every Wednesday, 5–6 PM PT.
Live feedback
Submit your work each week. I'll pull projects at random and review them live.
Open Q&A
Bring your questions about clients, pricing, process and anything in between.
Insider look
Peek behind the curtain. I'll share my files and process live.
Recordings
Every session is recorded, so you can rewatch anytime or catch up if you miss one.
Josh Ariza
I'm a designer and illustrator based in Costa Mesa, California, with 20 years in commercial art. I started in action sports at Nike 6.0 and went on to work with brands like Billabong, Star Wars, Stance, IHOP and Uber.
I founded Chomp, an artist-led surf and coastal apparel brand, and I'm a regular guest speaker and portfolio reviewer at design colleges. This course is everything I wish someone had taught me about the business side.
Ready to get paid?
Small live group, so there's room for real conversation. Enrollment closes when the cohort is full.
- 4 live 1-hour sessions
- Live project feedback and Q&A
- Recordings of every session
- Wednesdays · 5–6 PM PT
FAQ
When are the sessions?
Wednesdays from 5–6 PM Pacific, once a week for four weeks.
What if I can't make it live?
Every session is recorded, so you can watch it later and rewatch anytime.
Who is this for?
Freelance designers, illustrators and artists who make good work and want to get paid better, more often and from more places. Early-career or experienced.
Will my work get reviewed?
Each week I pull submitted projects at random for live feedback. Everyone can ask questions in the live Q&A.
How do I join the sessions?
After you buy, you'll get an email with everything you need to join before the first session.
What's the refund policy?
[Add your refund policy here.]